Media Relations
CEO Communications’ experts coordinate local, national and international media campaigns to assure that clients and their policy objectives are positioned favorably before key audiences.
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CEO Communications experts:
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Manage relations with international, national, state and local media.
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Create and execute media plans to break news, create public opinion, promote image and launch products.
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Develop creative and powerful materials: press kits, pitch letters, op-eds, white papers, fact sheets, brochures, and video and radio news releases.
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Plan, manage and execute press conferences.
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In June 2004, McGrath managed all media for the 41@80 birthday celebration at Minute Maid Park.
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Maintain extensive and current databases of reporters nationally and regionally, by industry and by specialty.
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Use personal relationships with network correspondents, show producers, columnists and other media targets.
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Work with political, financial, and trade-oriented media, television, talk radio, and specialized broadcasters.
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Specialized Media and Communications Services:
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Media skills training programs for individuals or small groups. The program includes message development, delivery skills, crisis communication, spokesperson training, and press conference and interview preparation.
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Media analysis and monitoring: complete and thorough benchmarking assessment of media coverage of client, competitors or industry, with analysis of strong and weak points, including continuing monitoring of program.
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For more information, please click here. |
